WORTHI PR collaborated with Amazon Prime Video to celebrate renowned, consummate Black media mogul and legend Tyler Perry’s incredible and unknown story of strength, faith and fortitude with the documentary “Maxine’s Baby.” The team ideated around strong themes and storylines to spread the word of this powerful film to captivate Black audiences and media alike. We executed exciting multi-market activations and opportunities, exclusive screenings and secured strong headlines encouraging tune in, including prominent articles in Essence, LEVEL Magazine, Ebony, HelloBeautiful, Vibe, The Grio and more.